Glossary entry (derived from question below)
French term or phrase:
Argumentaires de gamme en distribution
English translation:
Promotional sales leaflets / flyers
Added to glossary by
Evans (X)
May 9, 2010 08:00
14 yrs ago
1 viewer *
French term
United Kingdom
Argumentaires de gamme en distribution
French to English
Marketing
Cosmetics, Beauty
Press kit
Hello,
This comes from a press kit for a new paper scent technology. The extract comes from a list of its possible applications.
Argumentaires de gamme en distribution.
I gather that "argumentaires" are sales arguments. I'm thinking that it probably means "sales arguments for different ranges for distribution" (to points of sale) Would be grateful for some confirmation on this,
thanks,
Anne
All help gratefully received,
Anne
This comes from a press kit for a new paper scent technology. The extract comes from a list of its possible applications.
Argumentaires de gamme en distribution.
I gather that "argumentaires" are sales arguments. I'm thinking that it probably means "sales arguments for different ranges for distribution" (to points of sale) Would be grateful for some confirmation on this,
thanks,
Anne
All help gratefully received,
Anne
Proposed translations
(English)
| 3 +3 | promotional sales leaflets or flyers |
Evans (X)
|
Change log
May 20, 2010 08:05: Evans (X) Created KOG entry
Proposed translations
+3
29 mins
Selected
promotional sales leaflets or flyers
"argumentaires" can refer to sales blurbs or sales leaflets as well as sales pitches.
As your text seems to refer to uses for this perfumed paper I suspect here it is suggesting its use in actual leaflets.
I don't think we would refer to the 'ranges' here as much as to the fact that these leaflets are promoting sales (of a range would be understood)
I hope that helps
As your text seems to refer to uses for this perfumed paper I suspect here it is suggesting its use in actual leaflets.
I don't think we would refer to the 'ranges' here as much as to the fact that these leaflets are promoting sales (of a range would be understood)
I hope that helps
Note from asker:
| Yes writeaway, I found it in my dictionaries too, I never post a question without doing research first. However, when one is on unfamiliar territory, it doesn't make sense just to blindly enter what you have found in a dictionary, as context can make a big difference. |
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Comment: "Thanks for your help"
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