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buying behavior

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00:54 Dec 15, 2021
English to Thai translations [PRO]
Marketing - Marketing / Market Research
Additional field(s): Advertising / Public Relations, Business/Commerce (general), Social Science, Sociology, Ethics, etc.
English term or phrase: buying behavior
Definition from MBA Skool:
It is the sum total of the attitudes, preferences, beliefs and decisions regarding the consumers behavior when purchasing a product or service in a market.

Example sentence(s):
  • Complex buying behavior is encountered particularly when consumers are buying an expensive product. In this infrequent transaction, consumers are highly involved in the purchase decision. Consumers will research thoroughly before committing to invest. clootrack
  • Studying consumer behavior also helps marketers decide how to present their products in a way that generates a maximum impact on consumers. Understanding consumer buying behavior is the key secret to reaching and engaging your clients, and converting them to purchase from you. omniconvert
  • An example of dissonance-reducing buying behavior may be purchasing a waffle maker. In this case, a customer won’t think much about which model to use, chousing between a few brands available. snovio
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Question posted on behalf of translation team:
GBK marketing and advertising specialistsGBK marketing and advertising specialists


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Summary of translations provided
4พฤติกรรมการซื้อ
Khwansuree DEROLLEPOT


  

Translations offered


20 days   confidence: Answerer confidence 4/5Answerer confidence 4/5
พฤติกรรมการซื้อ


Definition from Chiang Mai University:
พฤติกรรมการซื้อ (Buying Behavior) คือลักษณะอาการของผู้บริโภคในการตัดสินใจ
ซื้อสินค้าแต่ละชนิด

Example sentence(s):
  • ผู้บริโภคที่มีเพศแตกต่างกันมีพฤติกรรมการซื้อสินค้า iPod ไม่แตกต่างกันในเรื่องปัจจัย ที่มี อิทธิพลต่อการตัดสินใจเลือกซื้อมาก และกิจกรรมที่นิยมใช้ iPod มากที่สุด แต่จะมีพฤติกรรมการซื้อ สินค้า iPod แตกต่างกันในเรื่องค่าใช้จ่ายต่อครั้งในการซื้อสินค้า รุ่นของสินค้า iPod ที่ชื่นชอบมากที่สุด สถานที่เลือกซื้อสินค้า iPod มากที่สุด และเหตุผลที่ตัดสินใจซื้อสินค้า - Srinakharinwirot University  
Khwansuree DEROLLEPOT
France
Local time: 17:13
Native speaker of: Native in ThaiThai
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