Una posibilidad:

http://alumnos.icel.edu.mx/index.php?option=com_content&task...
A&R viene de "artist and repertoire" en inglés, que en español significa, artistas y repertorio.

"El A&R es como el editor de una novela, es el que define muchos detalles, revisa el trabajo, es el que tiene la calidad moral para definir un proyecto, dice hacia dónde va el álbum, es el primer vínculo entre disquera y artista. Casi siempre hay uno para rock y pop y otro para grupero, porque lo importante es tener un especialista en el área, no se puede abarcar todo", apunta el directivo de EMI.

A&R, Marketing and PR > Directores Artísticos, de Marketing y ...
5 entradas - 4 autoresIr a A& R- Artistas y su repertorio / Marketing -Marketing o ...‎: A& R- Artistas y su repertorio / Marketing -Marketing o ...
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12 entradas - 6 autores - Última entrada: 18 Oct 2006A&R stands for Artist & Repertoire, so i know you say it like "Artista Y Repertorio" in spanish, but is there a particular abbreviation like ...
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What does A&R stand for?

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Artist & Repertoire. The term was coined to describe the function of people at record labels who are in charge of finding and developing new talent.
Development typically includes finding the right material for the artist to perform if they don't write their own songs, hooking them up with the right producer, engineer, studio, etc., deciding which of their songs are the most viable, and shepherding the making of the record.
After the record is done, it's not unusual for the A&R person to be responsible for getting the other departments such as retail sales and radio promotion excited about the record so that they do their jobs well. If all the parts of the record company "machine" work well together, the act just might have a hit.
Today, A&R people seem to concentrate less on developing artists, and often look for artists that have "developed" themselves. It's not unusual for the boards of directors to look more at the bottom line and less at talent development. Hence, A&R people are under pressure to find hits, rather than finding potential hits and nurturing them until they bear fruit.


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Note added at 4 days (2009-12-17 13:35:55 GMT) Post-grading
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Thanks you Gloria.