English term
France
Native in: French 
branded business
I have to translate the following bit in french and I'm struggling with the notion of "branded business"...
[...] we created an analysis looking at the returns that highly branded businesses make relative to less branded businesses. What we found
was that brands with the highest proportion of brand value to enterprise value outperformed the market by a long way.
Any help would be much appreciated!
Thanks!
| 3 | entreprises à forte notoriété |
Tomasso
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Sep 27, 2022 15:05: changed "Kudoz queue" from "In queue" to "Public"
Sep 27, 2022 16:12: Andrea Capuselli changed "Vetting" from "Needs Vetting" to "Vet OK"
Non-PRO (1): Samuel Clarisse
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Proposed translations
entreprises à forte notoriété
Quelles entreprises ont une notoriété élevée ?
Des entreprises telles que Apple Inc., Coca-Cola Company, The Walt Disney Company, PepsiCo Inc. et Microsoft Corp. ont des marques très fortes qui sont connues du monde entier. Elles ont atteint une notoriété de marque très élevée et sont toutes des entreprises leaders dans leur propre secteur.
-impact-pour-lentreprise/Notoriété et image de marque
Ces deux notions proches sont corrélées : la notoriété dépend de l’image de l’entreprise en question. Avant d’atteindre un certain degré de notoriété, il faut donc au préalable construire une image de marque. C’est la démarche marketing dite du « Branding ».
Cela comprend le nom de l’entreprise, son logo, sa charte graphique (couleurs et polices d’écriture).
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Note added at 12 hrs (2022-09-28 03:11:44 GMT)
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quoted from https://www.lmcp.fr/la-notoriete-quel-impact-pour-lentrepris...
https://www.voxco.com/fr/blog/suivi-de-la-notoriete-de-la-ma...
| Thanks a lot, that's exactly what I needed ! |
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